Specialist Diploma in Social Media Marketing
If you are responsible for planning, implementing and measuring ROI on social media campaigns within your company, then the Specialist Diploma in Social Media Marketing is for you
Whether you’re a social media specialist, enthusiast, executives or someone looking to enhance your digital marketing knowledge base surrounding social media, you will excel on this course. It is suitable for any level of skill or experience and is designed to prepare you to engage specifically with social media marketing within an overall digital marketing domain.
Through dynamic lectures and case studies, social media experts will take you through the latest techniques for content creation and outreach across all of the core social networks, giving you practical knowledge of how to create the best practice paid and organic social media campaigns yourself.
The Digital Marketing Institute’s panel of Subject Matter Experts has specifically structured the syllabus to focus on current trends and best practices in social media marketing. As well as producing innovative and creative social media strategies, you will also learn how to leverage these strategies to gain a competitive advantage for your career.
Your quick course guide
Study time: 40-50 hours
Assessment: 1 x 180 minute exam
Resources: Internet access and email
Ideal for: Those responsible for the planning, execution and management of social media campaigns, social media specialists, enthusiasts, executives or anyone who would like to enhance their digital marketing knowledge base in this area