Specialist Diploma in Search Marketing
If you are looking to prove your competence in search strategy, with discipline in seo, ppc and analytics, then the Specialist Diploma in Search Marketing is for you
Dynamic learningLearn the latest tips, techniques and tools through engaging lectures, practical exercises, slides and learning resources
Enhance your careerSyllabus is delivered by industry experts and validated by leading digital giants such as Microsoft, Google, PayPal and Facebook
Lucrative career pathThe average wage for search marketing professionals is £40,000 so it's a financially rewarding choice to make in your career
Average salary after completing
The UK digital economy is predicted to grow to 33% of GDP, adding up to £764 billion
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The Specialist Diploma in Search Marketing is perfect for you if you’re a search marketing specialist, search advertising and optimisation professional, or anyone who would like to pursue a career or enhance their marketing knowledge in this area. The course is suitable for participants with any level of skill or experience
Through dynamic lectures, case studies and practical exercises, you will learn the latest methods, techniques and tools for improving search marketing. The Digital Marketing Institute’s panel of Industry Experts has specifically structured the syllabus to focus on current trends and best practices in search marketing. As well as producing innovative and creative search strategies, you will also learn how to leverage these strategies to gain a competitive advantage for your career.
Successful completion of the course will reward you with a qualification recognised by the international digital marketing industry.
Your quick course guide
Assessment: 1 x 180 minute exam
Resources: Internet access and email
Ideal for: Professionals responsible for the planning, execution or measurement of search marketing campaigns, search engine specialists, search advertising and optimisation professionals, or anyone who would like to pursue a career in this area